BY ESE DIBEBI
African Speakers and Artists (AS+A), East Africa’s leading speaker bureau, has announced that it is expanding into Nigeria and Ghana, as it builds its portfolio of West African speakers and artists for the international market.
Headquartered in Nairobi, and with an office in London, AS+A already represents senior business leaders, artists and media personalities from across Africa. The newest additions to AS+A’s talent roster are household names in Nigeria and Ghana: award winning Nigerian actress, Nse Ikpe-Etim; award-winning Nigerian director and producer Tope Oshin; multi award winning Nigerian actor, OC Ukeje; and popular television presenter and actress, Joselyn Dumas from Ghana.
Drawing from a wide range of sectors, from successful musicians, to celebrity TV chefs and tech entrepreneurs, other notable names on its East Africa roster include Erik Hersman, technologist and founder of Ushahidi, iHub and BRCK, Bethlehem Tilahun Alemu, founder and CEO of soleRebels Footwear, Dr. Paula Kahumbu, CEO of Wildlife Direct, Kiran Jethwa, TV celebrity chef, and popular afro-pop music group, Sauti Sol.
Announcing AS+A’s expansion into West Africa, George Issaias, Founder and CEO said, “We have been building our base from East Africa, where we already represent a host of exceptional, and world class business leaders and artists, but our plan is to sign African talent from all over the continent as we grow, and we believe that the talent within Nigeria can be better represented on the world stage.
Home to Nollywood which produces thousands of films each year, distributed across Nigeria, Africa, and to diaspora populations around the world, the power of Nigeria’s creative media industry is recognized beyond the Continent. Nigeria’s film industry is the world’s second-largest by volume, and is worth $590 million.
George Issaias continued, “Nigeria’s speakers and artists bring their own perspective and insights to international audiences. Our job at AS+A is to connect that talent to global brands, and to bring them world-wide exposure through international events and campaigns. We want our African performers, successful entrepreneurs and creative visionaries to get their share of voice and the international recognition they merit.”