Nigeria’s leading media and public relations agency Blackhouse Media has announced the inauguration of a training programme for media professionals. Named #Social4Media, the initiative is a free one day training for journalists, bloggers, influencers, publishers and developers.
The master class holding at Protea Hotel GRA, Ikeja is aimed at helping media professionals sharpen their social media skills by providing them the training and tools to create, edit and distribute videos, connect with one another, increase website traffic and video views, harvest and interpret analytics and source for news content, among others.
The event will feature ten different sessions to be facilitated by top industry experts and thought leaders such as Alibaba Akpobome, Tomiwa Aladekomo, Osagie Alonge, M.I Abaga, Ized Uanikhehi, and John Adewusi. Others include Frank Donga, Tosin Ajibade, Yemi Adamolekun, Femi Falodun and BHM’s Ayeni Adekunle.
Alibaba, Nigeria’s veteran stand-up comedian, actor and businessman has successfully leveraged social media platforms to build and consolidate his personal and business brands.
Popular lifestyle blogger Tosin Ajibade grew Olorisupergal.com to one of Nigeria’s most popular blogs on the wings of great content and social media strategy. She is also the organizer of the New Media Conference, an annual event that attracts thousands of attendees in Nigeria.
Femi Falodun is the COO of one of the fastest growing digital communications agencies in Nigeria. Femi is well versed in PR, Strategic Digital Communication, Brand Management, and Content Marketing.
A computer scientist by training, John Adewusi is the co-founder of Funny African Pics, and Gree-Oh, a content production company.
Tomiwa Aladekomo is the Managing Director at Ventra Media and Guardian Digital. Temitayo is also a great writer and a fantastic content expert.
M.I Abaga is a superstar Nigerian hip-hop recording artist and record producer. MI is also the C.E.O. of the record label, Chocolate City.
A graduate university of Ibadan, Ayeni Adekunle is a journalist, writer, public relations expert, entrepreneur and the founder and CEO of several business enterprises.
Music critic and pop-culture enthusiast, Osagie Alonge is the Editor-in-Chief at Pulse.ng.
Social media activist, Yemi Adamolekun is the Executive Director of EiENigeria, a coalition of individuals and youth-led organizations committed to instituting a culture of good governance and public accountability in Nigeria.
Kunle Idowu popularly known as Frank Donga, transitioned from a news reporter to the much-loved comedian that he is today. Kunle has successfully grown his brand by leveraging strong content that resonates with his audience as well as an efficient social media distribution strategy.
Speaking on the training, BHM’s Ayeni Adekunle said, “I get regularly approached by friends and colleagues for help on their websites, Facebook pages or Instagram accounts. A lot of journalists and publishers are putting great effort in getting online and using social, but they are not achieving the desired results. It’s frustrating, especially as many of them are not big organisations that can afford to have an engineering team. So, today, I’m happy to announce Social4Media, a free masterclass for our friends in the media – journalists, bloggers, influencers, and developers.”