BY ESE DIBEBI
Pay TV company, MultiChoice has announced that it will not be effecting a price increase on any of its DStv bouquets in April as it is known for doing. According to a statement, the company decided to absorb some of the pains of its customers in the current harsh economic condition and therefore, except for a drastic economic shock, it does not plan to implement a price increase this year.
The statement signed by MultiChoice Nigeria MD, John Ugbe, “It has been a tough year for Multichoice Nigeria. Our markets have suffered because of commodity and oil price weakness, coupled with the huge devaluation of local currencies. Most of MultiChoice’s costs are incurred in dollars forcing us to pass through price increases in 2015. Nevertheless, we continue to take financial strain.“
It continued, “Subscribers are the reason why we exist, so we commit to bring you the best possible content at the most affordable price. We want you to have a great in home viewing experience and the best local and international television entertainment. We started this journey last month when we launched two new SuperSport channels in order to bring the English Premier League, La Liga and the EURO 2016 tournament to DStv Compact subscribers and we are not stopping there.“
Announcing what viewers should look forward to watching this April, MultiChoice said, “This April, DStv channels will showcase the best and latest upcoming new seasons of popular series including the highly-anticipated Season 6 of Game of Thrones starting on M-Net Edge, Express from the United States, along with the brand new telenovela, Hush, on Africa Magic Showcase and The Voice: Nigeria.“